Conference Booth Video – Truvian Health

About

Truvian Health needed a text-driven, looping booth video for a major biotech conference. The goal was to attract attendees, generate interest, and communicate key product features—without audio. Synapses Creative produced a visually compelling, trade show-ready video that integrated motion graphics, product visuals, and key messaging.

Key Contributions:
- Trade Show Optimization – Designed for silent, attention-grabbing viewing in a crowded space.
- Motion Graphics & Visual Storytelling – Used dynamic text overlays to communicate benefits.
- Content Repurposing – Seamlessly integrated existing brand assets for a cost-effective solution.

Project Impact:
- Maximized Booth Engagement – Helped Truvian attract more visitors at biotech events.
- Simplified Complex Technology – Delivered a clear, digestible product overview without requiring audio.
- Extended Marketing Value – Used beyond the trade show for investor outreach and online branding.